Harrah's Louisiana Downs Racetrack and Online Casino and Youbet.com, Inc. have revealed that they will be joining forces to build the online area of the track's wagering business.
'We believe we can grow our business by leveraging our content in the online channel,' said Mark Midland, Vice President of Racing Operations for Harrah's Louisiana Downs. 'Youbet is where the largest share of the online market is congregating to watch and wager on horse racing. So it makes a lot of sense for us to use their channel to target handle growth from new, young and active racing fans from all over the country.”
'We're delighted to have the opportunity to put our online marketing expertise to work for a highly respected content provider like Harrah's Louisiana Downs,” said Youbet CEO, Charles F. Champion.M
Champion continued, “With this agreement, Youbet will be taking Louisiana Downs content and presenting it to customers not as a passive broadcast option, but rather as a powerful, fully integrated marketing proposition that offers a true horse racing experience with handicapping, wagering, live broadcasts, instant replays and attractive player rewards.”
How to ... Play poker with the big boys
Don't deny it. You're tempted. Everywhere you look there is an article about Positively Fifth Street, the story of James McManus going to cover the World Series of Poker for a magazine and playing instead, finishing fifth and winning $247,000 against the world's top pros. You think: "I could do that."
Before you hop that plane to Vegas, you better be ready. Be like Mac--read plenty of poker primers by pros David Sklansky and TJ Cloutier and practice on computer programs for countless hours. Then, when you're going head-tohead with these pros, be ready to face intimidation. The pros will push you to bet over your head or overplay your cards. Don't do it. "If the pros see you as a conservative rock who only plays pots with strong cards, they'll give you more respect than you often get in a friendly home game," McManus says. Then, when you raise them, they'll actually fold.
And don't forget poker requires lots of luck. McManus brought a half-dozen
lucky hats and kept pictures of his wife and kids in his shirt pocket or on the table. It worked for him.
From the lab to the net--French connection
If springtime in Paris sets you daydreaming about Roland Garros instead of romance, make a date with Babolat. U.S. tennis pro Andy Roddick loves Babolat's Pure Drive racket. So, when the French company came out with the VS NCT Drive (unstrung $209) and VS NCT Control ($199) aimed at us normal folks, Fanscape checked it out.
NCT stands for Nano Carbon Technology--the rackets were built with carbon tubes using nanotechnology, which is the spaceage manipulation of materials on an atomic level. Though it's strange--actually incomprehensible--that NASA scientists spend time moving molecules to improve Fanscape's forehand, the racket certainly works wonders, especially when combined with the old-fashioned natural gut strings that made Babolat famous.
With these light but well-balanced rackets, the ball stays on the strings longer, giving extra control and more spin, yet it still jumps off with zing. Getting the power of a stiff racket without the awkward can't-feel-the-ball effect apparently comes not just from nanotubes but also from Babolat's Dual Woofer shock absorbing system. Sometimes it's better not to ask.
Sultan of swap: rare Bambino jersey up for bids
There are only six known Babe Ruth Yankees uniforms, and Lelands.com is auctioning off a flannel, pinstriped one with "G.H. Ruth" stitched beneath the collar. Bids are being accepted online and by telephone until May 30; Lelands.com president Michael Heffner says the winner may have to shell out $500,000. You can get a genuine, live major league rookie for less than that.
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