Online casino brand to be splashed over televised poker tour
The Heartland Poker Tour, a televised poker series, has signed a deal
with Las Vegas From Home.com Entertainment Inc., owners of online casino
actionpoker.com, giving LVFH Exclusive Title Sponsorship to the tour
for 52 weeks.
The poker tour, which takes place throughout numerous casinos throughout
the Midwest United States, is televised weekly. LVFH¡¯s online casino,
actionpoker.com, gives its players the opportunity to buy in or qualify
for entry to the tour, while actionpoker.com¡¯s brand will be visible
throughout the show.
Jake Kalpakian, Action Poker¡¯s President and CEO, says; ¡°We are thrilled
at being the Exclusive Title Sponsor for the HPT. It's another strategic
component in our overall plan to market our ActionPoker brand and become
more visible in the United States.¡±